Hi! I'm Zaakirah (zaa-key-ra) I help you Go from where you are (stuck, stagnant, scared) and where you want to go in your business and life (freedom). I provide Black and Indigenous creatives with strategies that empower them to achieve their goals through branding and storytelling, and marketing.For the last 20 years, I've been storytelling by any creative means necessary; photography, writing, film, and podcasting.I check all the Diversity, Equity, Inclusion, and Accessibility boxes.I’m a visually impaired, hard of hearing, cancer survivor, chronically ill Muslim Woman. Knowing your history helps you propel and prepare for your future. Entrepreneurship is ownership, and flexibility is key. Sign up for my semi-weekly newsletter!
Your 2026 Vision Starts Now Here's How
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Reader, That reflective season where ideas, patterns, and unfinished dreams rise to the surface is here. Whatever themes have been repeating for you… Pay attention. For me, that means stepping into the next phase of my docuseries — a project seven years in the making rooted in storytelling, advocacy, and the lived experiences we rarely see represented. For you? Either way… I created two things to help you build with more clarity, creativity, and confidence. ✨ 1. Build Your Brand Using AI: Live WorkshopDecember 13 • 11am EST
My AI workflow starts with a brainstorm — I prompt AI for content ideas aligned with my brand goals, tone, and audience. Then I refine, repurpose, and personalize. Whether it’s scripting podcast intros, planning campaigns, or creating graphics, AI cuts my prep time in half while keeping my authentic voice. If you want to strengthen your storytelling, sharpen your brand voice, or simplify your content process in 2026, this session is for you. You’ll learn: Replay will be available to all who register for the session happening December 13th at 11am EST. 🌟 2. The AI Brand Building WorkbookImagine this:✨ You know exactly who you serve This is the companion workbook to the workshop is perfect if you’re ready to take your brand seriously in 2026 but want guided structure. Inside you’ll find: Get the workbook here:
👁️ I'm Speaking at the Eyehesive: Global Eye Loss ConferenceAs someone diagnosed with retinoblastoma when i was 9 months old, I’m honored to uplift a community that continues to advocate, educate, and save lives worldwide by empowering them to confidently tell their story. Eyehesive is a space where survivors, parents, and advocates come together to connect, learn, and build a future with more awareness and mindfulness. If you or someone you know is impacted by vision loss, please share and learn more about this event by clicking here: 🌟 Let’s enter 2026 aligned, clear, and building what matters. I'm here to support and guide you when you're ready.Zaakirah N. Muhammad |
Your Branding and Marketing Therapist
Hi! I'm Zaakirah (zaa-key-ra) I help you Go from where you are (stuck, stagnant, scared) and where you want to go in your business and life (freedom). I provide Black and Indigenous creatives with strategies that empower them to achieve their goals through branding and storytelling, and marketing.For the last 20 years, I've been storytelling by any creative means necessary; photography, writing, film, and podcasting.I check all the Diversity, Equity, Inclusion, and Accessibility boxes.I’m a visually impaired, hard of hearing, cancer survivor, chronically ill Muslim Woman. Knowing your history helps you propel and prepare for your future. Entrepreneurship is ownership, and flexibility is key. Sign up for my semi-weekly newsletter!
Greetings Reader, Can you believe it's the Final Friday of December? We’re standing at the edge of the year now. Not fully finished, not yet begun — just aware. This is the time of year I pay attention to what’s still echoing: the conversations, the risks, the places that stretched me, and the ideas that refused to let go. Sitting with what actually happened for me this year? What changed me and shaped me? What am I no longer forcing and letting it just flow? After three decades on this...
Reader, Twas' the day before my birthday and it is always a private party. It’s a pause — a moment to look behind me before launching forward. While I get ready to celebrate with cake slices, sparkling juice and rom coms, I wanted to send a snapshot of the stories, work, the stories, and the threads I’ve been holding over the last 350 days. So here are things to watch, listen to, take action on, and read. If you want to read: My year-end recap is now live on Substack — a five-minute read...
Reader, We’re officially 8 days until my birthday, and this year feels… different. Some years/birthdays ask you to celebrate. Others ask you to lock down and lock in because change is coming. This is one of those years. The last two times I felt this exact shift were both seasons that transformed me: 2011, when I was temporarily living with my uncle in the Washington D.C. area, grounding myself before stepping into photography school and a new creative identity. 2022, when my parents took...